Few days ago, YouTube launch of YouTube in Nigeria, it will now offer some of the most informative and entertaining video content from around the world through www.youtube.com.ng, which Nigerians related contents.
Individuals such as Jason Njoku, the entrepreneurial spirit behind Nollywood Love, or companies such as 37th State, which set up an urban, African culture and lifestyle channel shows that from amateur to professional content, from the unexpected to the emotionally affecting, the educational to the entertaining, Nigerians now have greater flexibility to tell their stories, and find videos most useful to them.
Patrick Walker, YouTube's senior director, said "Nigerians are passionate about music, entertainment and many other genres that YouTube offers. By launching YouTube locally, we help people to find the most popular videos in Nigeria, along with those that are rising in popularity".
At the YouTube launch event in Lagos today, Nollywood Love announced the launch of iRok TV, whilst Storm360 announced the launch of 6 new YouTube channels. 37th State announced the premiere of its first short film and documentary, Nkiru, which is to take place on December 18, 2011.
One of YouTube's key priorities, in addition to the making the platform a comprehensive destination, is to ensure that videos load and play quickly, even in places where bandwidth is at a premium. Improving Internet access remains a key priority for Internet players across Africa. Also, users have the option to watch videos with YouTube Feather. This "light" version only includes the site's most basic features, to help ensure that those with low-speed Internet connections are able to play videos play faster. YouTube Feather can be found in TestTube (http://www.youtube.com/testtube), the area on the site where new products are tested.
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